Woobi Play is an anti-pollution mask for children that filters at least 95% of dangerous airborne particulate matter. The mask is designed to meet children at eye-level, with a playful, educational approach and is a bold shot at designing a simple, new typology that transforms a professional mask to fit into a child’s universe.

​

The mask comes disassembled with an educational manual. Woobi’s modular system encourages kids to put the parts together, piece by piece, to build the finished product. The interaction helps them to understand the product’s functionality and introduces a dialogue on pollution and protection.The different coloured parts act as a simplifying tool for communication around the product’s functionality and allow kids to customize the mask the way they like it, giving them an autonomy over their own safety. Woobi Play aims to achieve effective protection while remaining sensitive to the social needs of its users.